Needlefish, one of my favorite fall plugs. I like to fish black most of the time because I hit the night surf mostly. Sometimes color makes all the difference in the world, as I have seen guys nail them by changing to olive when the hits on black slowed down.
What BB said, I like sinking needlefish most of the time, but will use a floater if the surf is rough and I want to slow it down to the max. Even so, sometimes they want a faster retrieve, you just have to experiment.