Jonthepain's new business venture! www.CarolinaOrganicLawns.com

[DarkSkies]

http://carolinaorganiclawns.com


Hey people, many of ya's know Jonthepain here, fisherman, hunter, Dad, and entrepeneur. He just started a company http://carolinaorganiclawns.com

He's been a contributing member to this community for a while now, and I thought we could give him a small hand if it's not too much trouble.

I'll do a write-up of how this happened, Jon if you read this please correct any details I left out or inaccuracies.

Background -
Jon is a "jack of all trades" with many talents. He's been a house painter, housing remodeler to an extent, among several other jobs to keep food on his family's table.

I believe he has formal training as an architect, with CAD experience.
He was working in that industry for a while, but new construction and building permits went down the tubes in this recent recession, so he was forced to find other ways of making money.

He started an online book/training manual publishing company.
He does websites and SEO for people, and acts as a network service provider for anyone with a small business who needs cheap server space.


Recently he came to me asking advice about a lawn care franchise that did organic lawn care. The one he was looking at wanted a fee of about $85k to cover start-up, plus franchise fees with each transaction.

I looked at some of the numbers, and thought the financial outlay was way too high, and that he might not break even. He agreed. As resourceful as he is, he put together an organic lawn service company on his own, with much less of an investment.

The only thing, is that without a lot of franchise marketing muscle going on, he's been getting one customer at a time.

Winter is a slow season, so he was thinking of ways to increase his Google position with the website.

I thought of this forum, and maybe we can help him increase his rankings.

[DarkSkies]

About http://carolinaorganiclawns.com


He started the business about 6 months ago.

Here are some links to his web page, and company info:



Home Page:
http://carolinaorganiclawns.com/index.html

What's good about organic?
A lot of you have heard about the organic fertilizers and the damage they do to the bays and rivers. Here in NJ Gov Christie recently signed legislation limiting that.
http://stripersandanglers.com/Forum/...t-Barnegat-Bay

I agree, something has to be done. Homeowners are not going to change their way of thinking unless forced to do it. And the phosphates from fertilizers are truly damaging to our fish and their nursery environments.


A little about how www.carolinaorganiclawns.com alleviates that problem:

What's Wrong with Chemical Fertilizers?

Synthetic High Nitrogen Fertilizers boost the risk of insect and disease infestations, weed problems and cause immense stress on your plants or seedlings. It's clear, synthetic fertilizers induce a quick growing rush by making excess nutrients available for a short time. The plant absorbs the chemicals quickly and uses the excess energy for very rapid growth above the soil in lieu of of storing carbohydrates. The excessive nitrogen also leaches through the soil or easily washes away (polluting ground and surface water) leaving the salt to toxify the soil which reduces the microbe and earthworm populations. This consequently reduces nutrient cycling, noticeably reduces organic matter (inhibits thatch composting), and the resulting soil compaction promotes weeds and further soil damage.




The Organic Solution
Our Natural Fertilizer, Soil Conditioner, and Compost Tea solution immediately reverses this process. Many of it's nutrients are in chelated form which holds them in reserve until they are needed.
Our Solution is a total supply of nutrients as organic compounds such as carbohydrates and proteins which are held in the soil until the microbes and other organisms in our Compost Tea digest them. This starts and fuels the "self sustaining" process leading to increased nutrient cycles and naturally aerated soil structures.

You cannot find a more potent combination of hydrolyzed fish extracts, kelp, sulfate of potash, microbiology and other proprietary ingredients than we have in our lawn solution.
Please call or email us today for a free quote!

jon@carolinaorganiclawns.com

[DarkSkies]

http://carolinaorganiclawns.com



A standard marketing theory is:

"An educated consumer is your best customer!"

Jon has learned that theory well. On his site he has a page detailing numerous links talking about regular VS organic lawn care....

http://carolinaorganiclawns.com/resources.html

[DarkSkies]

A business will not grow without testimonials from satisfied customers, or word of mouth feedback showing your product or service will live up to your claims.

Here's a gallery of homes that he has as clients...

http://carolinaorganiclawns.com/gallery.html

[DarkSkies]

As I noted, Jon has given a lot to this site, and I want to try to help him by giving something back. We're trying for better SEO (Search Engine Optimization) to position his site higher in the Google searches. Every little bit helps.


How you can help?
I realize we may not have a lot of members living in his area who would need these services. However you can still help out, if you feel like it.

1. Just post comments on this thread. Your posts can be 2 or 3 words, as simple as
"Good luck!" They don't have to be the half-page diatribes like I'm known to write.

2. Ideally, if you also included the link EACH time you made a comment, that would be awesome as well. Remember, I'm not pushing any one person to do this, but if you have enjoyed his posts here, I think a post here and there in this thread could help him.

So, thanks for any posting you folks could do here, and if you can, remember to include:

3.

http://carolinaorganiclawns.com/

(Note: Clicking on the above site will help him as well.)

in any post you put up in this thread.
Thanks again, guys and girls!

[rockhopper]

Good luck with it!
http://carolinaorganiclawns.com/